May 26, 2023   | SNAK Consultancy

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Salesforce B2B commerce cloud PROS And CONS

Salesforce B2B commerce cloud

Salesforce B2B Commerce Cloud is a powerful ecommerce platform designed specifically for B2B businesses. Here are some pros and cons of using Salesforce B2B Commerce Cloud:


Comprehensive B2B features: Salesforce B2B Commerce Clouds is designed specifically for B2B businesses and offers a range of features to support B2B sales, such as account hierarchies, contract pricing, and custom catalogs.

Integration with Salesforce CRM:  As a Salesforce product, B2B Commerce Cloud is fully integrated with Salesforce CRM, providing a seamless experience for sales teams, and enabling powerful data insights and reporting.

Robust customization options: B2B Commerce Cloud offers a range of customization options, including custom branding, design templates, and integration with third-party apps and systems.
Mobile-friendly: B2B Commerce Cloud is optimized for mobile devices, providing a seamless and convenient experience for customers who prefer to shop on their phones or tablets.

Scalable: B2B Commerce Cloud is built on the Salesforce platform, which is highly scalable and can support businesses of all sizes.


Cost: B2B Commerce Cloud is a premium product, and the cost can be a barrier for some businesses, especially small and mid-sized companies.

Complexity: While B2B Commerce Cloud offers robust customization options, the platform can be complex and difficult to navigate, especially for businesses without a dedicated IT team.

Limited out-of-the-box features: While B2B Commerce Cloud offers a range of features specifically designed for B2B businesses, some businesses may find that they need to invest in additional customization or third-party apps to fully meet their ecommerce needs.

Time to market: Implementing B2B Commerce Cloud can be a time-consuming process, especially for businesses with complex ecommerce requirements.


Ques.1) What are the advantages of Salesforce commerce cloud?

Ans. Benefits Of Implementing Salesforce Commerce Cloud Salesforce Commerce Cloud. Seamless Digital Experience for Customers. Scale up Marketing Efforts without IT Support. Reap the Benefits of AI. Innovation and Scalability. Boost Online Revenue. Engage Untapped Customer Base. Cater to Industry Needs.

Ques.2) What are Salesforce B2B commerce cloud capabilities?

Ans. Salesforce B2B Commerce Cloud provides detailed analytics on your customers. Through a web portal, you can easily access complete customer account data. Your team can use these analytics to develop high-quality sales strategies. Better strategies will lead to more sales and conversions

Ques.3) Which functionality is specific to B2B Commerce Salesforce?

Ans. Salesforce B2B Commerce enables organizations to create ecommerce storefronts that are specifically designed for businesses making large volume purchases from other businesses online. B2B commerce customers need easy online access to suppliers so they can buy products to run their businesses.

Ques.4) What are the limits for Salesforce B2B commerce lightning?

Ans. For Salesforce B2B Commerce lightning, the product filter limit is currently 10. This is not sufficient; as for a single storefront, there may be 20 types of products falling into 20 categories; and for each category, we may need a different set of attributes (5-10).

Ques.5) Is Salesforce commerce cloud in demand?

Ans. Salesforce Commerce Cloud skills are in huge demand: I expect that demand will continue to soar for the next few years. For every 100 Salesforce Developers, you'll find ten or so B2B Commerce Developers, and probably only 2-3 B2C Commerce Developers.


Salesforce B2B Commerce Cloud is a powerful ecommerce platform with a range of features specifically designed for B2B businesses. However, businesses considering B2B Commerce Cloud should weigh the cost, complexity, and time-to-market factors before making a decision.

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